From journalist to commercial advisor and for blue-chips and start-ups Al Clarke has always worked in organisations navigating transformation.

This included time as an employee in radio stations switching format from music to speech, an industry trade association becoming relevant to its members and Ferrari transitioning into a luxury brand.

In the last 15 years as an advisor, he has helped leaders in automotive, energy, environmental, lifestyle and mobility sectors bring technology to market and turn strategy into action.

Al says that he has been fortunate to deliver projects across the automotive industry for organisations in R&D, supply chain, OEM, National Sales Company, retail and aftersales.

In 2014, Al was leading marketing for the start-up of the Advanced Propulsion Centre and brought the organisation to the Future Powertrain Conference, the first industry event for the organisation.